There are as many reasons that people blog as there are blogs. It has been said that the golden age for it has passed. What more can possibly be said? Why even bother to craft a post and promote?
Because a blog gives us a voice.
Even as new forms of social media emerge, the blog still stands. As our attention spans shorten to microseconds, we still crave more than what a tweet can give us. It is a place to tell story, our story.
Blogging forces a writer to write
Blogging means scheduling posts (usually). This means one must sit down and write these posts. It gives the writer a goal to meet. A self imposed deadline. The more we write, the better we get at doing it. By publishing a blog, you are creating an expectation for more posts, delivered in a timely manner.
But EVERYTHING seems to be covered
This is not necessarily a bad thing. Reading blogs helps you to see what your blog could be about. Just as with poorly written books, one can learn from a poorly executed blog. And as well as a well executed one. Discovering what you can do better for a topic is invaluable. Again your voice matters.
However, I would reccomend finding a focus for your blog. What do you see lacking or want to see covered differently?
But still, why bother to blog?
For some its simply another avenue to promote their online presence or business. Lets face business and social media are together for a reason. It is where the audience is these days.
Yes, some are more well known or even famous. But it took them years to build up their audience. What matters most is being genuine. Adding to a conversation or being relational. Blogging is not just about page views or monetizing your corner of the internet. It is about having the the guts to publicly say something.
This is why I believe blogging is here to stay. There will always be people who have something honest and genuine to say. That will always win out over the latest social media app or website. It is why I continue on with blogging. Why my best friend is working on my website.
Perhaps one day I will have said all I needed to say and the blog will no longer be in existence. Perhaps not.
Until then, I will continue to post.
What are your thoughts on blogging?